What are the development prospects?
In recent years, the beauty/medical beauty industry has ushered in a "golden age" of development with the help of the popular trend of "face value culture". According to iMedia Consulting's beauty/medical beauty industry statistical report, the total output value of the beauty/medical beauty industry in 2020 will exceed the 200 billion mark and show a steady upward trend. It is expected that the growth rate in 2021 will not be less than 17.85%.
The rapid rise of the beauty/medical beauty industry, on the one hand, has provided many young entrepreneurs with channels to increase their income, on the other hand, it has also produced many problems. One of the more typical ones is: How to formulate marketing strategies for the beauty/medical beauty industry? How much is the development cost of the beauty/medical beauty industry management system, beauty applet, beauty industry applet, medical beauty applet, and medical beauty industry applet? What is the outlook for the beauty industry?
How to formulate marketing strategies for the beauty/medical beauty industry?
This point can be started from three perspectives: "product or service effect", "relevant technology, brand endorsement," and "preferential experience project".
The first is "product or service effect". In this regard, merchants can use Xiaohongshu, Zhihu, Baidu Q&A, Baidu Tieba for grass-planting and word-of-mouth marketing, and use case sharing as a carrier to enhance users’ further intuitive experience and perception of "products, services or effects".
Among them, it is worth noting that if you open online stores such as Dianping, Meituan Dianping, etc., you should also pay attention to the maintenance of relevant evaluation content. If necessary, you can take measures to maintain data by third-party companies.
How much is the development cost of beauty/medical beauty industry management system, beauty applet, beauty industry applet, beauty applet, beauty industry applet, medical beauty applet, and medical beauty industry applet?
The cost of program development in the above-mentioned beauty/medical beauty industry is variable, depending on factors such as the complexity of the function, the development cycle, and the difficulty of development. However, in general, the price of customized development is generally above 1w, while the price of ordinary template development is relatively low, which is also related to the selected development company.
In general, if the budget is sufficient, it is recommended to use the former, and if the budget is insufficient, it is not impossible to use a template.
What is the prospect of the beauty industry?
As a sub-category of the beauty/medical beauty industry, the development prospects of the beauty industry is also very good. The average revenue level in each industry tends to a higher level, and the investment is relatively small, which is suitable for ordinary people to start.
However, despite the bright future of the beauty and cosmetics industry, don't blindly join some brands that are not strong in their own right. Even if you insist on joining, you must do a site visit. After you are fully prepared, invest again to avoid being deceived.